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      • 國家開放大學(電大)《商務英語3》復習資料(4)

        來源:國家開放大學 時間:2023-01-12 09:33:55 編輯:國開小編

        以下為“國家開放大學(電大)《商務英語3》復習資料(4)”內容,更多國家開放大學(電大)《商務英語3》復習資料可查看國家開放大學網(wǎng)。

        二、詞匯語法(共計 30 分,每小題 2 分)

        6- -20 題:閱讀下面的句子,從 A、 B、 C 三個選項中選出一個能填入空自處的最佳選項,并將答案序號寫在答題紙上。

        6.1 can't attend the meeting in Washington next week so I C you as the

        most able substitute.

        A. had proposed B. proposed C. have proposed

        7. The relationship you have with a person A the kind of language you use.

        A. Determines B. decides C. arranges

        8. When people in your team know where they fit in the big picture, they' re more

        likely A to complete the task.

        A. to be motivated B. being motivated C. to motivate

        9. This is Ben, the one responsible for those C sales figures you have seen.

        A. Outgoing B. outshining C. outstanding

        10. Please just fill in this form with your name and address B capital letters. .

        A. With B. in C. at

        11. Online banking refers to banking activities that A over the Internet on a

        secure website,

        A. are carried out B. carry out C. will be carried out

        12. With the RMB account you can B ,and deposit RMB cash directly.

        A. Extend B. withdraw C. complete

        13. C you go to visit a new customer to negotiate a sale, you should find out as

        much as you can about them.

        A. Soon after B. While C. Before

        14. In my opinion, if we B some new products for young people, we'll have a

        bigger market share.

        A. come across with B. come up with C. come down with

        15. Usually, the similar contracts A with other consignees are based on 12

        months.

        A. Signed B. being signed C. signing

        16. Firms hold regular sales conferences A their entire sales force can

        meet,receive information and ask questions about new products and receive

        training.

        A. Where B. that C. when

        17. Modern logistics is more about effective and B low of materials and

        information.

        A. Sufficient B. efficient C. superficial

        18. Without information, a manager will not know what consumers want, how

        much .inventory is

        . and when more products should be produced and shipped. A

        A. in stock B. at stock C. on stock

        19. According to law, they refer to transportation, construction, finance, insurance

        and C

        A. Others B. the things C. the like

        20, Some of your products are B They might find a ready market in my country.

        A. special to style B. unique in design C. famous as color

        三、閱讀理解(共計 40 分,每小題 4 分)

        21- -25 題:閱讀短文,從 A、 B、 C 三個選項中選出一個正確答案,并將答案序號寫

        在答題紙上。

        Passage 1

        Hard sell and soft sell are important business terms and useful strategies for

        sales staff to know and understand. Both of them can work. The effect depends on

        the type of customers and the type of products.

        A hard sell is a kind of more direct and forceful sales tactics. The sales person

        just keepsexplaining how good the product is, why people should buy it and even

        how the prices might increase if the consumer walks off,

        A soft sell is a different approach, The sales person tries to build trust with

        consumers.He doesn't put pressure on them to buy things, just recommending a

        product and letting theconsumers make their own decisions.

        An example of soft sell is to distribute free samples to which customers often

        respondfavorably. Businesses can use free samples to build rapport and engage

        customers in products or services. Recommending products between friends is a lttle

        bit like doing soft slling.

        People don't really care if someone else buys the product. They are just giving their

        honestopinions and trying to be helpful,

        Humor in advertising is also used to attract the consumer's attention and get

        theminterested in the products or services. Customers often resist hard sales tactics,

        thus making

        sof-selling much more effective for success.

        21. What's the topic and main idea of the passage? C

        A. Selling Strategy - Sales Staff. B. Sales Staff - What Sales Staff Should Know.

        C. Selling Strategy - Hard Sell and Soft Sell Strategies.

        22. Customers often A hard sales tactics, thus making soft-selling more

        effective

        for success.

        A. Resist B. oppose C. object

        23. Examples of soft sell mentioned in the passage include C

        A. distributing free samples to customer

        B. recommending products among friends

        C. all the above

        24. Making humorous advertisements is one of the approaches companies use to .

        B

        A. reduce selling costs

        B. attract people's interests

        C. avoid the shortage of sales staff

        25. According to the passage the author indicates that A

        A. soft sell is preferred by business companies

        B. hard sell is rarely resisted by customers

        C. soft sell is expensive

        26- -30 題:根據(jù)短文內容判斷給出的語句是否正確, 正確的寫“T”,錯誤的寫"F",

        并將答案寫

        在答題紙上。

        Passage 2

        Online banking refers to banking activities that are carried out over the Internet

        on asecure website. It developed in the late 1990s and grew more popular over the

        years since it can make one's financial life much easier to manage.

        First, you can use online banking to pay your bills. Most banks have a section in

        which you set up payees. Fill out the information once, you can simply choose that

        profile every time you pay a bill online.

        Second, online banking allows you to access your account history and

        transactions from anywhere. It is the quickest way to check and see if a transaction

        has cleared your account. It also enables you to find out about unauthorized

        transactions more quickly.

        Third, online banking also alows you to transfer money between accounts

        effectively. It is more convenient than using the automated phone service. When you

        set up your online banking, be sure that all of your accounts at the bank are listed.

        This will make it easier to . transfer money and make loan payments online.

        Obviously, you need to pay special attention to your safety or privacy using

        online banking. It is important to clear your cookies after each banking session,

        especially at a public computer. Additionally, make sure that your password is long

        enough to prevent it from easily being hacked. Never give your online account

        information to anyone else. Check your credit report regularly. Thus you can protect

        yourself from identity theft.

        26. Online banking refers to banking systems where you can carry out your business

        over the Internet on any website. F

        27. Most banks have a section in which you set up your own business. F

        28. Online banking is the quickest way to check and see if a transaction is done. T

        29. It is more useful and easier than using the automated phone service. T

        30. No doubt, you have to keep a special eye on your safety or privacy using online

        banking. T

        以上為“國家開放大學(電大)《商務英語4》復習資料(3)”內容。


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